COFFEE FOR THE PEOPLE
Four years ago, John Franco and Brian Melendrez, both new to the coffee industry, were running a small pop up for their church. They saw how a high-quality cup of coffee could impact a person’s day, but also how their service created a new space for the community to gather.
They hatched an idea—what if they could create a specialty coffee shop driven by the needs of its community? It was then Vitals was born. It began as a dream between two friends driven to create a shop more than the sum of its parts, and grew into a team of coffee professionals dedicated to working with the wants and needs of the people who come in.
To us, coffee is much more than a beverage. Coffee represents opportunity, diversity, and family. At Vitals, we not only want to provide the best coffee experience in the South Bay, but create a welcoming hub for the diverse community that makes up our home. We’re a locally raised company, there’s nothing we want more than to keep growing here.
COFFEE ON DECK
9 Swans Seasonal
Roaster: Elm Coffee
Roaster: Mad Lab Coffee
Origin: Costa Rica